As the third recipient of our RT | Foundation Award, we knew that we wanted to help a company that expressed our core values of sustainability and community – which is why choosing K9 Kelp was so easy! K9 Kelp makes sustainably-sourced dog treats made from Canadian kelp that comes from the ocean waters in Northern B.C. While their dedicated community knows how amazing their products truly are, we know that potential consumers primarily make purchasing decisions based on how a company’s packaging looks. In order to help K9 Kelp’s community grow, we helped them make the jump into customized packaging by re-designing their current packaging so that it would stand out on the shelf. As shown below, their old packaging uses stock bags and custom labels, creating a more informal look for the brand.
K9 Kelp Before:
K9 Kelp After:
About K9 Kelp, from their website, in their own words:
“Our company is quite unique in that we have created all product recipes from scratch, manufacture everything within Canada, and continuously provide a detailed level of quality control enforced by our own highly trained staff. Our products are being used throughout the world by our valued Kelp Community members that expect the very best quality Kelp for their dogs…and we proudly deliver on this commitment!”