The Best Eco-Friendly Packaging Materials: 2022 Edition

In today’s world, eye-catching designs are not the first thing consumers look for in product packaging. They also consider the package’s material, source, and impact on the environment. As a result, eco-friendly packaging materials are taking over and becoming more popular.

In efforts to control the worsening plastic pollution our planet is experiencing, more and more businesses are becoming increasingly conscious of their environmental impact and making the switch to eco-friendly packaging. Rootree has made strides in giving businesses like yours sustainable packaging options.You may still be wondering, “What exactly is eco-friendly packaging?“Eco-friendly packaging is a great option that meets the needs of environmentally conscious consumers and the planet. There are many factors to consider when evaluating a packaging option for its eco-friendliness; for example, packaging that is easy to recycle or compost, is made from recycled materials, or is reusable can be considered eco-friendly.Moving beyond the product itself, eco-friendly manufacturing processes that use limited energy, reduce carbon emissions, and generate little waste should also be considered when evaluating sustainable packaging options.In addition to the reduced impact on the planet, using eco-friendly packaging has a positive impact on your business; in a 2021 survey, findings revealed that 68 per cent of consumers were willing to pay more for sustainable products.As more consumers become environmentally conscious, they are willing to alter how they shop and are more apt to shop with sustainable brands who show a true commitment to reducing their environmental impact. Eco-friendly packaging materials are becoming the way of the future.Let’s unpack the best eco-friendly flexible packaging materials available in 2022.

The term “kraft” comes from the process of converting wood into wood pulp, and is derived from the German word meaning “strength”. This is very fitting because we think it truly describes our packaging!Apart from kraft paper’s superior strength and protection, it is among one of the most popular packaging materials in the world. Kraft paper is superior to other papers because it is made from all-natural ingredients like pulp, with no bleaching involved to maintain its natural colour. Therefore, this material can break down naturally without leaving any harmful residues behind!With a timeless natural appeal, this material is certified trendy in 2022 and beyond. Pouches made of kraft paper are aesthetically pleasing and perfect for your minimalist design. They are perfect for dried food, tea, coffee products, and more.Looking to get that artisan feel? Check out our client Haumana Energy Bars and their beautiful, simplistic kraft paper pouches for inspiration.

Another coveted eco-friendly option that’s popular among environmentally conscious brands is recyclable packaging. This is an excellent option as consumers are increasingly resistant to using packaging that ends up in landfills.Lulubelle, a gluten-free baking mix business from Montreal, Quebec, is among many businesses making the shift toward eco-friendly, recyclable packaging.Used by many other eco-conscious brands, Rootree’s recyclable packaging under is a game-changer. Not only is this packaging sustainable, but it is also customizable allowing your unique design to shine through.Beautiful stand-up pouch designs that are also eco-friendly? Count us in!

Compostable packaging 101: A product is considered compostable when it can break down into natural elements and not leave behind toxic elements in the soil. Rootree’s compostable packaging material can be composted in two different settings.1. Backyard Compost Bin: Just place the packaging in your garden compost pile, and it will break down leaving behind material that is safe to use as fertilizer for your plants!2. Industrial Compost: This method is more controlled – by adding heat, oxygen, microbes, and other materials to aid in the process, objects break down at a much quicker rate.Compostable packaging may take 8-12 months to decompose at home, and 6 months or faster at an industrial composting facility.Compostable packaging is pretty neat, if we do say so ourselves. Consumers can enjoy your products guilt-free knowing that the packaging will fully decompose and not end up littering the planet.Ethical Table Spice Co is joining the eco-friendly packaging movement using Rootree’s compostable packaging. Every inch of this pouch is eco-friendly and can be composted. All the films and inks are certified for use in home compostable packaging.Stay tuned for our new refined compostable packaging. It’s rolling out soon, and it’s going to be better than ever- we won’t SOIL your plans!

With little to no waste generated, eco-friendly packaging materials are an excellent choice to help our planet, keep your products fresh, and grab your customers’ attention!Create the perfect sustainable packaging you’ve always dreamed of – contact our knowledgeable team!